Senin, 04 Oktober 2010

How To Find a Freelancer

Freelancers help business marketingBy OfficeCavalry.com: Office Cavalry is changing the way businesses find and work with freelancers.

They show thier hand by launching a teaser website showing how the portal will ensure freelancers maximise their experience and skills, without reducing their fee potential or quality of service.

The site claims it “will change the way businesses find and work with freelancers”, and provides more information about how the fully deployed site will work.

In the recovering economy, it is predicted that there will be over 10% unemployment in some areas of the UK. One of the ways the government is attempting to reduce these figures is by encouraging self-employment through tax breaks. It is expected that the combination of more demand for flexible workers and these tax breaks will encourage freelancing in the UK.

Andy Turner, co-founder of the site has said, “We really want to demonstrate freelancing as a viable option to more people out of work in the UK, as well as showing current freelancers that there’s an easier way to engage with potential project owners without compromising on value and quality.

"I have considerable experience hiring freelancers, so I understand how complex it can be to source quality individuals. From the other side, I also know how freelancers are desperate not to enter into a Dutch auction, where quality of work is compromised over price."

Turner said, "Freelancers need to know that they will still be acceptably rewarded for their hard work promptly after project completion. Office Cavalry plans to address these issues head-on, providing a new business model that is based on integrity, quality and value”.

The company behind the production and design of the site is the award-winning digital agency Cyber-Duck. Their technical and design team were behind BoonSpace.com - the innovative Web 2.0 service where anyone can send money as a gift, and Hablib.com - the social property portal that allows property owners to manage every element of their property sale online for free.

Sylvain Reiter, development director at Cyber-Duck said, “We were delighted when we won the Office Cavalry project. A problem we come across regularly ourselves is how to find talented freelancers. Office Cavalry has been built from the ground up and is going to utilise an innovative search algorithm and a proprietary review system to ensure the best quality freelancers are found.”

In addition to working on the production and design of the site, Cyber-Duck will be heavily involved in marketing Office Cavalry through Search Engine Optimisation, Facebook advertising, social media marketing and working with a PR agency to support the full launch.

The public BETA version of the site is due to launch in September 2010 and in the build up to the full launch, Office Cavalry will be running a competition where potential freelancers and project owners can win one of 20 prizes, including the innovative iPad and the latest iPhone 4.

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